Hi consumer behaviorists!
Here are links to popular press articles that could be helpful in putting together your final group projects.
Consumption constellations:
This article is about a "girly" fashion website -- no Carhartts or black labs to be found! -- but the consumer attitudes and behaviors, and the strategic insights and implications (beginning on p. 2) are universal.
(Source:
The New Yorker)
Celebrity culture:
Here's a thoughtful
analysis of why we find celebrities -- from movie stars to flashes-in-the-pan -- so fascinating.
(Source:
Newsweek)
Orthorexia:
Here's a
story on how it's affecting some kids.
(Source:
The New York Times)
Orthorexia only relates to dietary choices. If you'd like to make your wiki more general, i.e., call it "Too much of a good thing," you could also include information about
compulsive exercise addiction.
Engagement rings:
This isn't an article, it's an
advice column. The comments (at the bottom of the page, and on The
Fray) are insightful, enlightening, funny, infuriating, etc....
(Source:
Slate)
Geographic loyalty:
From an
article on who owns the phrase "The last best place" ... "Then Kittredge had an epiphany, which may or may not have been helped by the gin-and-tonic he was drinking at the time."
(Source:
The Washington Post)