Tuesday, January 15, 2008


Hello everyone, and welcome to spring semester 2008!

Although I've used electronic communications in my teaching before, this is my first attempt at blogging. We'll see how it goes...

I hope to be able to use this blog to post articles, videos, audio clips, assignments, and calendar entries. I hope that you will all use it to access these materials, as well as to communicate with each other, and me, as we learn about the exciting world that is marketing.

And what is this world, this marketing world? That's what I want you to tell me. Share your answers in the comments section of this post.

Have fun, and good luck!


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